Kroc Pot Founder

Kroc

DATELINE:  Your Inner Trump

Giving a tour de force performance, Michael Keaton almost wills the movie to be successful. Yet, there is the sound of Beetlejuice coming through when Ray Kroc makes his rapid-fire sales pitch. It is, at first, amusing—and then rather diabolical. It’s like watching Donald Trump’s “how to” video.

It was not the year for a movie about a Trump-style businessman in Hollywood. Just ask Meryl Streep. The Founder tells how McDonalds food chain grew to a billion-burgers-sold by hook and crook.

Other than that, the story reveals how Ray Kroc took the McDonald Brothers idea for fast food and ran with it.

Ray Kroc was not beyond taking credit for the ideas of the original McDonalds creators, but he also had to fight their small-minded integrity to quality. Kroc had traveled around the country selling milk shake mixers and recognized whatever quality McDonalds had was already ten times better than the competition in 1954.

He skimmed a little to expand the business. Shake well and stir.

When you hear Kroc’s explanation of how the Golden Arches fit in with the American flag and church crosses, you almost feel his fervor to eat a hamburger as an act of America becoming great.

What starts out as a visionary film depicting the wonderful ingenuity of the original McDonald brothers deteriorates rapidly into a tale of corporate greed, the side-effect of Ray Kroc’s vision. Beetlejuice in your head can do that.

The film has been ignored for probably glorifying crass commercialism in a Hollywood that thinks it is better than thou. This movie celebrates the Middle America out of fashion among those who hate fast food, environmental carelessness, and persistent ambition.

Dare we call them blue-nose Democrats?

You may not have to be a rugged individualist Republican to become a fan of this movie, but chances are you will be more inclined to see the virtues here among the dubious and ruthless business practices and Seven Deadly Sins.

As a movie depiction of an era and how to rake in a billion per year, this one will fascinate you– if you are willing to drive-thru.

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Tom Brady Takes on Icon Tony the Tiger

DATELINE: Not so Grrrreat!

Featured imageTony the Tight End

Tom Brady has run out of the pocket on consumer issues.

To defend his health guru, Tom decided to share some of his views on health and nutrition for children—whether he applies this to his own may be a decision out of his hands. We feel that Giselle makes those decisions for her children.

If his radio interview this week has made Andrew Luck stop drinking Coke or having Frosted Flakes, Tom may have a harder game against the Colts than he originally thought.

As part of that large group of people who drank Coke and ate Sugar Frosted Flakes, we are now facing Type 2 diabetes. We probably would never have listened to Tom years ago, but he is right.

Every doctor and nurse you may face with high glucose numbers will scoff you out and tell you not to drink Coca Cola or eat Frosted Flakes for breakfast—but if you chose to, you will pay a price at some point.

Brady has not been sacked by Coke, and Tony the Tiger probably will decline to play tight end for the Patriot quarterback. He is taking money out of their pockets by telling fans not to consume the menu items.

However, Tom has undercut his own credibility with his choice of health guru, using Marhareeshi Alex Guerrero whose run-ins with the Federales makes him suspect.

Yeah, Guerrero is more like Goldhat from the Treasure of Sierra Madre. He tells Tom, “I don’t need no stinkin’ Frosted Flakes.” And he will never trade gold for Coca Cola because he is thirsty.

Tom may not be Fred C. Dobbs, but he knows a Gila monster when he sees one. In this case, he has found two Gila monsters hiding behind the menu of America.