Logo Wars: Michael Jordan v. Gronk

DATELINE:  Sports Deadlock

 logo warsIt takes balls.

 

Michael Jordan’s silhouette image on all the junk he markets, around since the 1980s, is called Jumpman. We never knew his dunkman had a nickname.

Now, because Gronk has filed an image for his brand of products that resembles a silhouette of an athlete in action, we have a conflict that will be settled in the biggest court/gridiron, that of the boardroom of highly paid corporate lawyers.

Jordan and Gronk are prepared to go head to head, or shadow to shadow for the title King of Greed.

The problem for the two athletes and their endless money making operations is that some dumb kid will confuse Jordan with Gronk. Yes, you may buy a basketball sneaker and think it’s for playing football.

We know our educational systems are dumbed down more than ever—but we thought the emergence of emoji and sign language has sent kids back to the level of cave dwellers with an eye for cave art.

So, you mean they cannot tell the difference between a football shape and a basketball shape?

We are talking apples and oranges here, or at least spheres of another world.

Two tall athletes, arms raised, legs akimbo, holding some totem object is sending legal minds into overdrive. You can never tell when someone may spike a basketball, or dunk a football.

We have seen idiot players score a touchdown and then dunk the football over the goal bar. You can easily forget what sport you are watching.

It’s all the same when it comes to millions of dollars and corporate greed. It’s all part of the modern gladiator combat of American sports. We think Gronk and Jordan ought be holding tridents and nets, versus short swords and shields.

Oh, wait, they already did that sports combat scene in Spartacus. It was Woody Strode versus Kirk Douglas, all for the edification of decadent Laurence Olivier.

We are always happy to assume the role of Olivier in a combat between Gronk and MJ.

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